No, yesterday at Cupertino we weren’t introduced to the fifth generation iPhone. Yes, we have an iPhone with the same appearance under the same iPhone 4 string, now with an added “S”. Still, there was a lot of enthusiasm in the audience after the two hours conference ended at Apple’s Town Hall. Under iPhone 4S’ modest look hide features like faster processor, dual networks, double download speed, improved camera and an intriguing and chatting Siri Assistant were only part of the good news delivered by Apple’s officials, in the absence of Steve Jobs. The suspense was cleverly constructed, as for the first half of the conference an audience eager to see the release of the new iPhone heard about Apple’s position on the marketing, the performances of its key devices, and the development of new concepts. Tim Cook, Phil Schiller, Scott Forstall, and Eddie Cue alternate on the stage and kept the everybody at the edge of their seats.
Finally, it was up to Phil Schiller to present the new star iPhone, and to give details regarding the iPhone 4S key features. A dual-core processor, A5 also found in iPad 2, performs two times faster than the chip integrated in iPhone 4 and can deliver a seven times better graphics performance.
Another important difference from iPhone 4 is that iPhone 4S can support both GSM and CDMA leaving to the user the option to change between networks. It is no longer need to decide what kind of iPhone you should buy, a GSM or a CDMA one.
On the matter of download speed there is a twist. iPhone 4S does not have real 4G on board, however it has HSDPA connectivity with 14.4 Mbps download speed. It is however very unlikely that carriers will be able to provide these speeds to the users. iPhone 4S does not support LTE, leaving room for speculations related to… of, course, iPhone 5!
A much-improved camera was sported also. The 8MP sensor is able to provide a resolution of 3264 x 2448, 60% more pixels than the previous model. Backside illuminated CMOS means also a leap from iPhone 4, bringing 73% more light. Now five lenses improve the pictures sharpness by 30%. A hybrid IR filter is meant to provide color uniformity and accuracy. In addition, video recording features have been improved allowing HD 1080 and has now image stabilization with temporal noise reduction.
The most impressive part of the press conference involved the chatty Siri. iPhone 4S has a most rumored voice recognition technology. For months now, analysts believe that Apple’s acquisition of Siri company last year would prove to be an important step in developing again a revolutionary technology. As the demo showed Siri Assitant is able to respond to the users commands and effectively make appointments, check calendar, search the web for information, find suitable restaurants, set up alarm, track nearby friends (they first have to agree of course). Another feature Dictation is able to transform speech to text, and beta versions are also available for French and German. After performing tasks asked in the most natural voice and vocally reporting results and answers, Siri manage to surprise by modestly replying to the question “who are you”, “I am just a humble personal assistant”.
iPhone 4S will be available in three storage capacities 16 GB, 32 GB and 64 GB. Carriers will offer the new iPhone with a two-year contract for the prices of $199, $299, and $399. In US, Canada, Australia, UK, France, Germany, and Japan iPhone 4S will be available after October 14th, although preorders can start at the end of this week. 22 more countries will receive the newest iPhone on October 28 and 70 more markets will be include in the deal by the end of this year. Will you wait for iPhone 5 or bet your money on this one?
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